ZOYE is a boutique creative label offering handcrafted womenswear, accessories, and interior objects. Drawing inspiration from traditional patterns and organic forms, the brand reinterprets them with a contemporary sensibility and a slow, thoughtful approach.

A Responsible and Local Ethos

Rooted in a philosophy of sustainable fashion, ZOYE is committed to fighting overproduction by working exclusively with deadstock fabrics. These rare, high-quality textiles are given a second life through limited editions and unique pieces. Every creation is entirely handcrafted by the designer in her atelier in Poitiers, France, ensuring local, artisanal craftsmanship.

The Balance Between Heritage and Modernity

The brand is the result of designer Yehoon Kim’s creative journey and research. Her work weaves a delicate bridge between her Korean heritage and modern Western silhouettes. By prioritizing timeless cuts, Yehoon imagines understated pieces that transcend fleeting trends. The goal is simple: to create objects and garments that integrate naturally into daily life, while softly revealing the elegance of the wearer.