TRADITION + CRAFT + MODERN CLASSIC
1. MODERN CLASSIC FROM KOREAN TRADITIONAL COLORS, PATTERNS, TECHNIQUES.
2. TAILOR-MADE BY MINIMAL EXPRESSION OF CRAFT FACTORS.
3. WELL-MADE SPIRIT WITH ORDER-MADE SYSTEM
We make luxury handmade womanswear, accessories and interior objects.
Zoye is the result of years of study and art-working by our designer Yehoon Kim and her team. We aim to make a new approach to pattern expression. The best brands are built on great stories, and this is ours.
We designed beautiful pieces with timeless style and cut from superior fabrics made to suit every body type and make woman look at their best. We are offering a real taste of luxury to our clients with our collection which swiftly came to epitomise the glamour and sophisticated.
Yehoon Kim was a wonderkid who graduated from Korea national university of cultural heritage and launched her first own label "Adherer" when she was studying in Graduate school of design of Ewha womans university in 2011, Adherer followed by a huge success and acclaimed by the Korean fashion industry and there begin her reputation as a leading Korean fashion designer.
She's instinctive use of colour and fabric fuses traditionnal patterns and technics with high modern classic style.
All elements of our design are inspired by Korean heritage mixed with occidental trend. Looking for meanings from the geometric patterns referring to the existing research data of Seolwagunum shown in Goryeo buddhist paintings. With simple lines broke out of patterns, we are creating unit cells and other various extraordinaire figures.
(You can see Seolhwagumun pattern on our inspiration page)
Yehoon Kim says, "we can see the geometry patterns not only in organized patterns with unit cell but also in the nature with endless energy and cycle like coastline, bracken leaves, wood-grain as a Fractal structure. Simplifying these structures and replicated on surface of textile to get various texture is main process and purpose of Zoye."
With her continuing search for perfection, innovation and creativity the time has come for a new venture with Zoye and it's unique touch that can clearly be gleaned throughout every collection.
Managing director. Gregory Gourloi